In May 2012, in the beautiful city of Vancouver, British Columbia, I met Kevin O’Keefe with LexBlog. Kevin was invited as a speaker by another one of the member law firms in the Law Firm Alliance.
I had been very interested in blogging at that point in time, and shortly thereafter chose to start a blog on injunctions. The choice of the topic injunctions was based upon advice I had taken in from respected experts such as Mark Herrmann with AON, formerly of Jones Day? Specifically that advice was to blog on a narrow enough topic so that you didn’t feel like you had to cover the landscape of blogging.
In any event, I contacted my law partner at that time, Jack Pringle (@JJPringle), and he put me in touch with WordPress, much my brother, John see you, was also using to do his blog for the evidence class that he was teaching at the Charleston school of Law.
So, off I went to blog on injunctions. The first thing I did was to set up Google aAerts to provide me with daily, at least, emails regarding any reported stories on the web regarding injunctions. At this point, I was feeling pretty good. Google was providing me with all the information I needed only injunction stories. However, they still remained the task of learning how to blog, embedding links to other experts in the field, and, most importantly, providing the reader with something of value differentiated from the hundreds, if not thousands, of other sources of information on the Internet via bloggers.
My venture into www.injunctionsblog.com was not exactly an overwhelming success, however, it was not exactly a failure either. The experience gained from working with the WordPress format headed to my skill set for future blogging. In addition, I started using or attempting to use social media to engage with readers, all six of them, including family members. Thank you mom and also all the members of your garden club that also followed my blog. You know I’ll always love you and appreciate your continued support.
So, you may be thinking, what in the “hell” does this have to do with intellectual property?
Well, that would seem to be a good question, and here is the answer … In keeping with Kevin O’Keefe’s advice to “give it away,” the proprietor of this blog is going to offer FREE one hour consultations to local companies on the subject of intellectual property. So many small, medium and large businesses underestimate the value of their intellectual property and / or fail to take advantage of securing their rights to increase the value of their businesses and protect them from trade secret misappropriation and / or unfair competition that could have been prevented.The intent of this is to “engage” with local businesses, in such a way that would allow me to better engage with those of you reading this on the blog, or elsewhere and social media, and also to give me reason to get out of the office and go to such wonderful places as: Hunter Gatherer (microbrewery), Immaculate Consumption (excellent coffeehouse, sandwiches have real horseradish, yum), and to get to know others with intellectual property needs to help me better serve existing and future clients.
With his finger on the pulse, I am, sincerely yours …
Note: to set up your appointment in the month of March, call me at 803–223-6942, or send an email at email@example.com , or tweet to @WesFewSC, and please understand that email may be the least effective of those options 😉